Press Releases  //  VSW on the Web

• VSW Press Releases
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    VSW Launches New Faceted VS4Food Search

    Faceted search organizes results in relevant categories with related images
    NEW YORK, Jan. 12, 2012 /PRNewswire/ – Vertical Search Works™ (VSW), a leading provider of patented semantic search and advertising solutions, announced the launch of its new VS4Food™ search…
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    Vertical Search Works CEO Colin Jeavons

    Jeavons to sit as judge of marketing debate between social media and paid search.
    NEW YORK and PARK CITY, Utah, Dec. 8, 2011 /PRNewswire/ – Colin Jeavons, President and CEO of Vertical Search Works (VSW), a rapidly growing technology company…
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    VSW Puts Targeted Search in Users’ Pockets with Launch of VS4Food

    Android-compatible search app allows for targeted search for food, recipes, restaurants, specialty food stores and other related queries

    New York, N.Y., October 17, 2011 — /PRNewswire/ — Vertical Search Works™, a leading provider of semantic search and advertising solutions,…
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    VSW Launches VSW Search™, a Semantic Search Platform for Web Publishers

    NEW YORK, Aug. 31, 2011 /PRNewswire/ — Vertical Search Works™ (VSW), a rapidly growing technology company that provides search and paid search to Web publishers, announced today the launch of VSW Search™, a new platform based on its…
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    VSW Platform Surpasses 200 Million PV Per Month

    Proprietary semantic search technology allows marketers to effectively engage customers on food, home goods and entertainment web sites from top publishers.

    NEW YORK, July 7, 2011 /PRNewswire/  – Vertical Search Works™ (VSW), a rapidly growing provider of…

SemanticWeb.com – Vertical Search Works Provides Semantic Alternative to Google AdWords

Vertical Search Works offers a semantic image-enabled marketing alternative to Google ads. According to a recent article, “If images improve click-through rates and help sell products and services, Vertical Search Works (VSW) may be onto something. The company offers marketers at Web publishers an alternative to Google paid-search ads, adding an image of the product being sold with a 140-character description, and a search box under the listing – more…

MediaPost – Foodies Get Search Engine Organizing Results In Categories, Images

Vertical Search Works (VSW) officially launched its semantic search and advertising platform VS4Food, a search widget for publishers. Search on a food-related query and the search engine returns results from both the publisher’s and other related Web sites. The platform organizes results into categories and serves up images along with the text, as well as image and text ads – more…

Bruce Clay – A Shortcut to the Grail: How Semantic Search Can Boost Internet Marketing for Small Businesses

As with any business in the information age, marketing has become a more and more specialized discipline. Long gone are the days when companies would just put up a billboard or record a radio advertisement, and expect the compelling copy to make the sale. Even within the Internet age, there has been an evolution—the indiscriminate pop-ups of the early World Wide Web era have evolved into the current search advertising market, which predicates itself on complex algorithms meant to divine the most effective results – more…

MediaPost – Mobile Search Apps and Widgets Become Future Ads

Research firm eMarketer estimates advertisers will spend $1.2 billion globally this year — up 66% sequentially, topping $4.4 billion by 2015.  Any foodies read Search Marketing Daily? Aside from Google, Vertical Search Works (VSW), which builds semantic search widgets and advertising solutions, announced the launch of VS4Food, a semantic and voice search app for Android phone user – more…

MediaPost – Brand Images Heighten Paid-Search Ads

If images improve click-through rates and help sell products and services, Vertical Search Works (VSW) may be onto something. The company offers marketers at Web publishers an alternative to Google paid-search ads, adding an image of the product being sold with a 140-character description, and a search box under the listing. The attached engine allows consumers to further the search through an on-site engine – more….

MediaPost – Semantic Search And Raw Data On Rise

Semantic search and extraction of data from natural language and pictures continues to be an important trend. Recently, Hewlett-Packard confirmed rumors that it would acquire Autonomy, a semantic-based tool used to extract information from non-structured data such as text – more…